I don't think you're being a smart ass at all... It's a discussion.
I've made my living building transmissions for over 30 years, had a several year period where my primary form of advertising was having my name on the side of every drag car I could sponsor...
I don't know John personally, just know of him, but from my perspective, nobody is a god, we all have our opinions and ways of doing things...
SPIII by definition is a synthetic oil... So is ATF+4. There is no such thing as a "conventional" fluid that meets those specs. Friction modifiers have nothing to do with the base stock of the oil... They are part of the additive package that controls the "grip" the clutches have when they engage. High quality synthetic base stocks often need less friction modifiers, not more. Friction modifiers are designed to reduce clutch chatter, and allow lock up clutches to run in a partial locked up state(always slipping slightly) without chatter or grab. They by definition reduce grip, not increase it. You walk a fine line choosing a fluid that hooks up well, and won't chatter. When you start building high pressure race units, the clutch and band timing is a huge factor, and you have make sure you don't get bind-up between shifts, or slide-bump shifts. Either one will kill your trans. the friction properties of the fluid will play a factor in how that all plays out. Trying to make a race trans last all season when pushed to it's limits is no joke... You need to pay attention to all the factors, and understand what they do.
Believe it or not, one of the most popular fluid choices in the world of real race units,(stuff that has to hold 2000+hp) is John Deere hydraulic fluid..